Mary Meeker’s Internet report 2015: WeChat highlights
- Shilin Song
- May 31, 2015
- 1 min read
Mary Meeker’s annual report shares about the state of the web, but what does it say about WeChat?
Messaging Apps have the highest level of engagement, WeChat is #3
WeChat also #3 platform in MAU behind WhatsApp and Facebook messenger
Asian platforms leading the way in terms of number of function integration, WeChat is a key player
Western platforms lagging behind in terms of holistic integration
However, the future seems to be in multi-purpose platforms like WeChat
China leading the way in mobile subscription and smartphone penetration rate
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