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China’s online video market seems to be dominated by 3 companies: Youku (owned by Alibaba), iQiyi (owned by Baidu) and QQ Video (owned by...

Little Red Book, also known as Xiaohongshu 小红书, is the Chinese equivalent of Instagram. It’s the best platform to read about product...

Niche brands, such as Nanushka, Rouje, Jil Sander, Stussy, have been extremely popular in China for the past few years, and many niche...

Brands considering launching in China have many options to consider: opening offline stores, striking deals with local distributors, or...

In the middle of January 2021, Douyin – the Chinese version of Tik Tok – launched a new feature: Douyin Payment. With more than 600...

Tmall has a massive display ads system divided into 16 Tmall advertising formats. Optimizing the spending on Tmall is one key operational...

Douyin has recently been hitting the tech news because of its amazing e-commerce performance. Luo Yonghao, a tech KOL, sold 168 million...

Company Mission WalktheChat’s core mission is to launch brands in China using social and digital channels. Most of our clients are...

With hundreds of millions of RMB of sales generated in a single live-stream, Douyin (the Chinese version of Tik Tok) is becoming a...

Since the beginning of 2020, WalktheChat experienced accelerating growth: we became the first Shopify Sales Channel enabling sales to...

WeChat has recently been under fire, suffering from intense competition from short video platforms Douyin and Kuaishou. There is however...

The largest Chinese marketplaces and platforms are already famous abroad: WeChat, Tmall, Red, JD.com, or Douyin don’t need further...

The pandemic has caused damages to the world’s economy, but for internet companies, it’s an opportunity for growth and expansion. JD,...

Today we share 4 news from the Chinese digital space, from the impact of COVID to WeChat Mini-programs. China’s Internet Usage Back to...

Douyin is pushing Douyin stores and starts to softly break ties with Taobao Douyin recently started to block a Taobao order management...

With Douyin, Kuaishou and Red becoming stronger and stronger in the Chinese social media space, it is getting harder for brands to decide...

Today, we study the top-100 best-selling KOL campaigns on Douyin (Chinese version of Tik Tok) during the last 30 days. Our goal: helping...

Here are 5 interesting news this week in the Chinese Digital world! Bilibili added direct links to Taobao Bilibili finally enabled...

This week, we report on a few significant news in the Chinese E-commerce space: Xiaohongshu reduced the commission the platform charges...

Zhang Yuqi & Xin Ba – 223 million RMB sales on a Kuaishou live-streaming Zhang Ting – 256 million RMB sales during her first Douyin...